United Airlines is embracing artificial intelligence (AI) in innovative ways to improve the travel experience for its customers. From personalized customer service to streamlined operations, AI is playing a pivotal role in making flying the friendly skies a bit easier
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Customer experience (CX) has become not just a critical differentiator, but a must-have for any company looking to compete effectively.
Do you need benchmarks?
Net Promoter Score (NPS) benchmarks, developed by Bain & Company, are used to measure and monitor
HBR quotes making the case for ROI as one of the top issues thwarting CX in a 2022 survey. #1
Let's talk about the omnichannel era and how it's changing the way companies engage with their customers. Gone are the days of traditional multi-channel methods, and in comes a more interconnected, customer-focused strategy called the omnichannel experience.
Starbucks serves as an exemplary model of omnichannel excellence, demonstrating the effectiveness of a well-executed, data-driven, and customer-centric approach in fostering loyalty, driving growth, and maintaining a competitive edge in today's dynamic business landscape.
Only 10% of companies rated their organization extremely effective at CX – Harvard Business School. Before we can understand why customer experience efforts fail, we need to identify the most common reasons.
Product Led Growth (PLG) companies are leveraging customer experience (CX) strategies to unlock unprecedented success. Let's explore how these businesses can benefit from creating an effective CX program, and why having Product and CS teams winging it isn't the best way forward.